Showing posts with label frequency. Show all posts
Showing posts with label frequency. Show all posts

Friday, July 29, 2016

How often should YOU post per week? | Book Blogging Tips (#43)


I often find myself absolutely overwhelmed by this question.

I don't want to be that guy who posts too much or too little. I take blogging ridiculously seriously, I want to put quality content out there regularly.

But all the time I ask myself - am I really posting often enough or too often?

Looking at other bloggers, they seem to either post every day or every other day or every week, and I never know what works for me.

Just like everything in blogging, there won't be a general answer I can give you, it's all up to your personal preference and blogging needs. But the thing I can give you is a list of pros and cons of the different frequencies of blogging.

1.) Once per month
+ super easy-going, one post per month is an easy frequency to keep up for a long time
+ no stressful blogging!
- it'll be difficult to build a strong reader base unless that one post you post every month is phenomenal and you really found your niche
- readers prefer a higher frequency
- very little content
- you're absolutely limited in the things you can say in a single post
- lots of publishers demand that you post daily or almost daily if you want review copies

Recommended for: niche blogs, directory-type of blogs (if you post a lot of lists and links), established blogs

2.) Once per week
+ easy to keep up for a long time
+ not very stressful
+ 4 times per month is definitely enough content to put out
- some readers prefer a higher frequency
- you might have difficulties
- lots of publishers demand that you post daily or almost daily if you want review copies

Recommended for: all blogs, blogs with mostly original content

3.) Multiple times per week
+ lots of publishers demand that you post daily or almost daily if you want review copies
+ usually the preferred frequency of most readers
- can get stressful, it's quite a lot of content!
- you should look into scheduling to keep this up

Recommended for: all blogs, blogs with mixed content (reviews, memes, original)

4.) Multiple times per day
+ lots of publishers demand that you post daily or almost daily if you want review copies
+ pretty much no limitation in what you can say
+ so many possibilities to post different things and put a crap ton of content out there
- readers get annoyed by people who post this often very quickly
- very high possibility of accidentally making it spam-y (as in, posting a lot of low-quality stuff just for the sake of posting)
- it doesn't get more stressful than this if you can keep this up, you're probably a witch
- if you don't schedule, this is pretty much blogging hell, coming up with a couple of posts every day isn't ideal

Recommended for: meme blogs (seriously, how can you keep this up without doing a lot of memes), blogs with multiple hosts

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